Abstract
The increasing demands of modern lifestyles and career responsibilities, especially among working women, have led to a growing need for childcare services in Jakarta. This research aims to design a web-based babysitting service business in Jakarta using a design thinking approach. The research methodology follows the five stages of design thinking: empathise, define, ideate, prototype, and test. The business model is designed with a ten types of innovation approach to overcome the limitations of conventional childcare services. The service prototype is a web-based babysitting service offering two main services: Daycare and Go Nanny. The prototype was tested using the User Experience Questionnaire (UEQ). The UEQ results are: attractiveness is 2.341, perspicuity is 2.262, efficiency is 2.310, dependability is 2.250, stimulation is 2.274, and novelty is 2.071. This results falls within the excellent category, indicating that the web-based babysitting service prototype meets user expectations.
| Original language | English |
|---|---|
| Title of host publication | 2024 IEEE International Symposium on Consumer Technology |
| Subtitle of host publication | Toward Innovation in Consumer Technology for A Sustainable Environment, ISCT 2024 - Proceeding |
| Publisher | Institute of Electrical and Electronics Engineers Inc. |
| Pages | 554-560 |
| Number of pages | 7 |
| ISBN (Electronic) | 9798350365191 |
| DOIs | |
| Publication status | Published - 2024 |
| Event | 1st IEEE International Symposium on Consumer Technology, ISCT 2024 - Hybrid, Bali, Indonesia Duration: 13 Aug 2024 → 16 Aug 2024 |
Publication series
| Name | Digest of Technical Papers - IEEE International Conference on Consumer Electronics |
|---|---|
| ISSN (Print) | 0747-668X |
| ISSN (Electronic) | 2159-1423 |
Conference
| Conference | 1st IEEE International Symposium on Consumer Technology, ISCT 2024 |
|---|---|
| Country/Territory | Indonesia |
| City | Hybrid, Bali |
| Period | 13/08/24 → 16/08/24 |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
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SDG 9 Industry, Innovation, and Infrastructure
Keywords
- babysitting business
- childcare services
- design thinking
- ten types of innovation
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