@inproceedings{ea66e44196764ad79ee76ee8d12148ef,
title = "Determining e-commerce adoption level by SMEs in Indonesia based on customer-oriented benefits",
abstract = "Small and Medium Enterprises (SMEs) in Indonesia need to enhance their ability to face a global market. E-commerce provides potential benefits for SMEs. This study proposed a number of Indonesian SMEs' e-commerce adoption levels and their ranks based on customer-oriented benefits. The levels and ranks are determined based k-means clustering. Analysis result shows that Indonesian SMEs can be classified into four levels of e-commerce adoption based on customer-oriented benefits.",
keywords = "SMEs, clustering, e-commerce adoption level, framework",
author = "Evi Triandini and Arif Djunaidy and Daniel Siahaan",
note = "Publisher Copyright: {\textcopyright} 2014 IEEE.; 2014 1st International Conference on Information Technology, Computer, and Electrical Engineering, ICITACEE 2014 ; Conference date: 08-11-2014 Through 09-11-2014",
year = "2015",
month = mar,
day = "23",
doi = "10.1109/ICITACEE.2014.7065757",
language = "English",
series = "2014 1st International Conference on Information Technology, Computer, and Electrical Engineering: Green Technology and Its Applications for a Better Future, ICITACEE 2014 - Proceedings",
publisher = "Institute of Electrical and Electronics Engineers Inc.",
pages = "281--285",
editor = "Mochammad Facta and Isnanto, {R. Rizal} and Riyadi, {Munawar Agus} and Dania Eridani",
booktitle = "2014 1st International Conference on Information Technology, Computer, and Electrical Engineering",
address = "United States",
}