Factors Affecting Online Purchase Decision, Customer Satisfaction, and Brand Loyalty: An Empirical Study from Indonesia’s Biggest E-Commerce

Nico Hartanto*, La Mani, Mustika Jati, Ruth Josephine, Z. Hidayat

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

2 Citations (Scopus)

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Economics, Econometrics and Finance

Social Sciences