Structural equation modeling in business performance through competitive advantage with information technology as moderating

Angelina Eleonora Rumengan, Jemmy Rumengan, Chablullah Wibisono, Bambang Widjanarko Otok

Research output: Contribution to journalArticlepeer-review

8 Citations (Scopus)

Abstract

This study aims to assess the effect of entrepreneurial orientation, information technology, strategic planning in delivering business performance and competitive advantage of micro and small food-processing industry. The results Showed that the models of competitive advantage with information technology as moderating on SMEs in Batam with the approach of Structural Equation Modeling (SEM) is a models that fit based on the criteria of Goodness of Fit (GoF). Business performance with operational indicators influenced by entrepreneurial orientation and strategic planning, and further affect the competitive advantage. Information Technology with moderate utilization rate indicator of business performance with operational performance indicators that are strengthening influence on competitive advantage on the indicators of the uniqueness of the product, not easily imitated and competitive price.

Original languageEnglish
Pages (from-to)632-644
Number of pages13
JournalInternational Journal of Mechanical Engineering and Technology
Volume9
Issue number10
Publication statusPublished - Oct 2018

Keywords

  • Competitive Advantage
  • Information Technology
  • Intervening
  • Moderating
  • Performance
  • SEM
  • SMEs

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